How to Profit from the Art Print Market
by Barney Davey Paperback: 280 pages; Bold Star Communications (Jun 30, 2005)
Visual artists will find this book to be an invaluable reference. It provides insights, advice, examples and resources; all intended to help demystify the arcane world of art print marketing. Barney Davey uses his experiences and perspective culled from advising and observing leading art publishers and print artists in three decades to guide artists towards making informed decisions. By learning to accurately assess their resources, which results in making wise choices, artists can eliminate many frustrations by avoiding unproductive methods and lead themselves to success in the print market.
The wealth of benefits for visual artists in the print market include: secondary income from reproducing originals into prints; third stream income from licensing; greater awareness for their work; growing their collector base; diversifying their pricing and portfolio and keeping pace with demand for their originals. Any visual artist with the desire to enjoy commercial success from the print market will find this book useful, inspiring and informative. From the Author
: My purpose in writing this book was to be able to reach more artists than I would be able to through consulting and workshops. When I began researching for my first workshops, I found a lack of information on the print market. After numerous suggestions from artists and friends, I decided to write the book. It is a culmination of the advice I doled out to artists during the fifteen years I worked for Decor
magazine and Decor Expo
tradeshows. The print market can be rewarding, and it can be cruelly punishing for those not prepared to take it on. My goal is to steer artists towards making the best decision for themselves based on their own skills, abilities and ambition.